Category Archives: Tips

5 Content Marketing Tips To Attract Your Ideal Client

If you are looking to establish your brand and build trust with your potential clients, these content marketing tips can help.

But before I delve into that, it just dawned on me that you may not know what content marketing is… so let’s take a quick look. Content marketing is about putting valuable information out there that would allow your customers to become familiar with your products and services. It isn’t about selling as much as it is about making sure that you Educate your customers on what your products and services are and how they can be used to help them.

So here are a few content marketing tips that will help you build your brand while also attracting your ideal customer.

First…

… You must understand or be very clear on who your target market is. Define what their needs are and what their wants are. Think about what are some of the problems they face and what solutions your products and services offer? As you are putting this list together, also think about the types of questions or objections they may have. Once you flush this out, put together a list of topics.

A second content marketing tip…

… is to plan out your calendar. In other words, have a content calendar that shows what you are going to publish and when. You can make this a month in advance, 2 months or 3 months in advance. It’s up to you. Some people will do the entire year. Keep in mind, that just because you make it out doesn’t mean that you can’t change it. You can change it anytime you like.

Now, I want to give you a word of caution…

… as well as another tip…

… Content marketing takes a lot of time so be sure that your content is something your readers want and that your content is not too long. People have a short attention span and like to get in and get out.

A fourth content marketing tip…

… is to publish your content across multiple channels. For instance, one channel may be a blog post, another a pdf, another a video or social networking sites. You just want to be sure that you are maximizing your exposure. By getting your content out in various forms, this allows you to reach more people on the level that they choose. Some people don’t have time to read, so watching a quick video or listening to audio may be better for them.

One final tip for content marketing is…

… to be sure to use keywords in your content so that people can easily find it when they do a search. The SEO rule of thumb (right now) is to use a keyword for every 100 words. So, if you have a 400 word blog post, you will want to make sure that you use your keyword 4 times. Don’t overdo it because Google doesn’t like that and make sure that your usage make sense.

Tips on Enhancing Your Golf Game

If you have made a decision to take up golf or even if you are a seasoned vet in the game, you might be on the lookout for golf tips. I have made the decision that since I am helping you to learn particular aspects of the game, it simply made sense to include a tip portion for making your game better.

How do you really aspire to be a good golf escort or mystery golfer when your game is only so-so? You do not make yourself or your clients feel goofy on the green, so it just makes sense to add several awesome tips such as these.

Let me tell you that I have used many of these tips and they have certainly helped me out in my game. All the tips I have here are tried and tested.

When it comes to your golf game, you can never have too much knowledge, but a little extra never hurt anyone. You can also turn to many instructional videos and websites like PGA.com for many videos that come straight from the pros. I have located many of the tips mentioned here at PGA.com and used them. I am not a pro, but sometimes it is hard to tell. It is a great resource for your golf game too.

Take a look at http://www.pga.com today for some really great ideas.

Here are a few great tips you can use in making your golf game a little bit better if not; a great deal better.

The main tip is to watch out for tips! This can sound strange as I am providing you with some here, but it’s true. Many well meaning golfers will offer you a great deal of advice, but the things they never realize is that what works for one golfer perhaps won’t work for others. The tips I am offering work all around, not just for the advisor.

You have to have fun. Getting mad every time is not going to make the game any more fun for you. When you are not enjoying the game, you need to find out why, and correct the problem. Being calm is key to golf success. It is just a game so relax!

Be a great sport. Be respectful to the other players. Do not try to ruin the other players when they’re taking shots. Do not condemn or make fun of the way they stand, shoot, or grip the club, your game isn’t so perfect that you can make fun of other players.

If you practice, practice at the hardest holes on the course because this will definitely improve your game. You do not wish to take the easy way out; training just on the easy holes, thinking you are making headway is useless because you aren’t. Practice on the toughest tees, and also the hardest putts. Put yourself in the traps purposely, and practice getting out of them. Imagine worst case scenarios and set them up. This is what can make you an improved golfer.